Brand To Hand

Gold Key Media has an extensive database of merchandising staff. Merchandising is a great way of getting a product directly into a consumer’s hand. It can be booked to take place outside tube and train stations, in specific areas or outside specific events. Merchandisers can be hand picked to suit your requirements and dressed accordingly to match your brand

Case Study

Requirement

A contract publisher produced a guide to London in newspaper tabloid format to be distributed over the key London 2012 Olympic period

Solution

3 branded taxis travelled in convey around the tourist attraction in London handing out copies of the publication. In addition merchandising staff were utilised at key mainline and underground stations

 

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